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National Bestseller.
From Seth Godin, one of the world's most influential business thinkers and bestselling author of This is Marketing, comes an essential guide ...
Any organization can win more customers and increase sales if they learn to be more strategic with their customer service.
When customers complain, employees respond ...
Generate a personal assistant with generative AI
Generative AI tools capable of creating text, images, and even ideas seemingly out of thin air have exploded ...
Learn how to simplify your life with AI in this essential guide - now fully updated and revised, with even more ideas to spark creativity and ...
Unlock the full capabilities of ChatGPT at work, at home, and in your day-to-day
By now, you've heard of ChatGPT and its incredible potential ...
Updated to provide a deeper and closer look at ChatGPT
Expanded and extended, this new edition of ChatGPT For Dummies covers the latest tools, models ...
In a world where content is everywhere, consumer attention is a valuable commodity. Every marketer, creator, and communication professional is vying to get eyes on ...
In this highly anticipated follow-up to the Sunday Times bestseller The Science of Storytelling, acclaimed story guru Will Storr shows you how to engage and ...
Unlock the power of generative AI to transform your enterprise B2B sales and marketing strategies
In AI-Driven Value Management: How AI Can Help Bridge the ...
Become an Instagram aficionado and grow your business online
Instagram For Business For Dummies shows you how you can tap into the social media platform ...
Bigger Results with Less Marketing
You keep being told to do more marketing-more complex, more aggressive, and more expensive marketing. Chasing the latest bright, shiny ...
To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally ...
Develop stronger, more profitable relationships with your buyers in the digital era
Right now, how we buy and sell is evolving dramatically. People have fundamentally ...
Real marketing isn't about racking up clicks and tweets; it's about connection, empathy, and making a difference.
Over the past quarter century, Seth ...
"Wonderlicious shows what world-class cultures and service with wonder actually look like and how to bring it back to life and leadership."
-Doug Lipp, Former ...
