Cover art for Pumpkin Plan
Published
Penguin Usa, July 2012
ISBN
9781591844884
Format
Hardcover, 240 pages
Dimensions
23.6cm × 16.1cm

Pumpkin Plan

Not in stock
Fast $7.95 flat-rate shipping!
Only pay $7.95 per order within Australia, including end-to-end parcel tracking.
100% encrypted and secure
We adhere to industry best practice and never store credit card details.
Talk to real people
Contact us seven days a week – our staff are here to help.

Full of stories of successful entrepreneurs,The Pumpkin Planguides you through unconven-tional strategies to help you build a truly profitable blue-ribbon company that is the best in its field

Each year Americans start one million new businesses, nearly 80 percent of which fail within the first five years. Under such pressure to stay alive-let alone grow-it's easy for entrepreneurs to get caught up in a never-ending cycle of "sell it-do it, sell it-do it" that leaves them exhausted, frustrated, and unable to get ahead no matter how hard they try.

This is the exact situation Mike Michalowicz found himself in when he was trying to grow his first company. But that's when he discovered an unlikely source of inspiration-pumpkin farmers.After reading an article about a local farmer who had dedicated his life to growing giant pump-kins, Michalowicz realized the same process could apply to growing a business. He tested the Pumpkin Plan on his own company and transformed it into a remarkable, multimillion-dollar industry leader. First he did it for himself. Then for others. And now you.

Related books