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"Invisible Influence is a masterpiece in understanding the science of influence and how to take it from convincing to compelling. Kevin Hogan shows you in ...
The best customer for any business is a content customer. The happy customer returns again and again, brings his friends and relatives, and their loyalty ...
This business book is great for leaders, middle managers and entrepreneurs interested in the following categories;Small BusinessEntrepreneurshipMarketingStrategyBrandingCustomer ExperienceMake it easy for customers to choose ...
Make community building your ultimate business growth strategy
In Customer Communities: Engage and Retain Customers to Build the Future of Your Business, Nick Mehta and ...
Grow revenue by leveraging behavioral marketing during your next campaign
Behavioral Marketing guides you in using relatively new marketing tactics to grow revenue and create ...
Why do buyers make the decisions they do, and how can marketers influence these decisions? Now in its second edition, Buyer Behaviour: Implications for Marketing ...
