Cover art for Serious Creativity
Published
Vermilion, March 2015
ISBN
9780091939700
Format
Softcover

Serious Creativity How to be creative under pressure and turn ide

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A fundamental book on deliberate creative thinking from a world-renowned expert in the field and the inventor of the systematic process of lateral thinking. Used correctly, creating thinking can save companies millions of dollars as the best and cheapest way to get added value out of existing resources and assets.

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